CUSHETTE

Cushette was my own handbag brand, which I developed and launched from concept to market. I designed the product itself, created the brand identity and logo, built the website, and produced all photography used across the site and social media. I also developed the brand’s social media content and personally handled media outreach to secure editorial features. From product design to visual storytelling, I curated every aspect of Cushette’s image to create a cohesive and distinctive brand presence.